Time to Shift the Nutrition Paradigm
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From L to R: Josh Tetrick, CEO Just Inc.; Andre Rhoen, VP of DSM Nutritional Products; Jenny Costelloe, Founder Collective 17; Nick Halla, Chief Strategy Officer, Impossible Foods and Dr Jonathan Middis, Tamu Innovations.
In the Food Industry Asia’s Summit held in Singapore in April 2018, the impressive line-up of innovators changing the way food for the future is redefined included the CEO of JUST, Josh Tetrick, the Chief Strategy Officer of Impossible Foods, Nick Halla, VP of DSM Nutritional Products, Andre Rhoen and Tamu’s very own CTO, Dr Jonathan Middis.
The thought-provoking panel led the summit to rethink what is possible to feed a growing world, in a sustainable and healthier way. We all know many nations today are facing health crises of epidemic proportions in terms of non-communicable diseases, and food, that what we eat can be the cause as well as the solution to this problem.
JUST and Impossible Foods are leading the way, in impressive fashion, to change consumers’ views on meatless choices. If you were there at the panel, you would walk away understanding why the world’s current habits of consuming animal protein is not sustainable – the price we are paying for this meat-eating culture is one we can no longer afford to pay!
Dr Jonathan Middis shared passionately about how innovations in food reformulation using quality functional ingredients into more food products, can change the game in terms of nutritive health – this deliberate approach can be used also as a weapon to feed the world’s hungry and malnourished. In his closing remarks, Dr Middis predicted that in decades to come, we will see the age of personalised nutrition becoming more of a reality. Smart health tomorrow requires deliberate steps today from all organisations and agencies pushing a healthier, more sustainable agenda.